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Postal services play a key role in many countries, providing access to basic communication and transaction services. Public postal operators are among the largest employers and most trusted retail network operators in each country, generating hundreds of billions of dollars in revenue.

Any direct mail campaign depends on careful planning to ensure that response rates are high and sales conversions numerous. A number of factors can intervene and impact its outcome. Richard Higginbotham explains more

Post Offices should take a leaf out of Austria’s book and leave their stamp on the church. Guy Mucklow explains more