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Opinion

OPINION: The importance of being ‘AI-ready’ and five practical use cases in last mile

Cristi Pena, founder, MovacyBy Cristi Pena, founder, MovacyJune 2, 20264 Mins Read
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A diagram showing how technology can bring systems together for businesses and smart industries

Every parcel scan, failed delivery attempt, full locker and support ticket tells a story. In last-mile delivery, one of the most valuable roles of artificial intelligence (AI) is to connect these operational signals and turn them into better decisions at scale. While AI is quickly becoming a serious topic for the industry, we are still only at the beginning of understanding how much impact it can have when applied with the right data, systems and discipline.

In last-mile and out-of-home (OOH) delivery networks, AI should not be seen as a standalone solution. A chatbot at a locker or a routing algorithm used in isolation will not transform an organization. The real opportunity comes when AI is built on top of a structured framework that requires a dual-track alignment: building a resilient, compliant technology architecture while simultaneously reshaping operating workflows to support automated, agentic systems.

This is especially important in logistics, where many operators still work with fragmented systems across locker networks, courier fleets, warehouse operations, customer service and commercial teams. When data is inconsistent, or there is no coherent AI technical strategy in place, AI can scale confusion. Before becoming AI-driven, organizations should first do the right steps in the direction of becoming AI-ready.

That means having clean, structured and centralized data. It means being able to trace key operational events, from parcel scans and failed delivery attempts to locker occupancy and customer interactions. It also means aligning teams around the same KPIs and business priorities, through an explicit AI technical strategy and an optimized cloud landing zone, so that applications remain stable. After the data and technical foundation is in place, organizational readiness, defined by culture and processes, moves the conversation from infrastructure to execution.  

Practical AI use cases in last mile

One of the most immediate Gen AI use cases in last mile is customer service. AI can classify support tickets, detect recurring issues and route requests to the right team with the right priority. The same logic can be applied to internal change requests, where AI can help assess urgency, business impact and ownership. This reduces manual and costly interventions and helps teams respond faster.

Predictive maintenance is a high-value area, where AI can help identify potential issues in lockers, operational systems or delivery flows before they affect the customer, with the goal being to prevent disruption quietly in the background.

AI can also support demand forecasting and capacity planning. In OOH networks, predictive models can estimate locker occupancy based on historical demand, seasonal peaks, local events or e-commerce campaigns. Instead of reacting to full lockers, operators can proactively rebalance flows and avoid congestion.

Route optimization remains one of the clearest use cases for AI in last-mile delivery. By analyzing traffic, delivery density, locker availability, failed delivery rates and courier performance, AI can help improve daily route planning. The benefits are concrete: shorter delivery times, lower fuel consumption, better courier productivity and a smaller carbon footprint.

There is also strong potential in training and development. AI assistants can help couriers, customer service teams and operational managers understand processes, solve recurring issues and access relevant knowledge faster. This is particularly useful in fast-scaling organizations, where operational know-how needs to be transferred consistently.

More broadly, AI is changing how digital products are built for logistics. It moves teams from doing to directing. Business analysts can spend less time drafting documentation and more time validating whether a solution addresses the real business problem. Developers can focus more on architecture and code review, while AI handles repetitive implementation tasks. Testing can become more predictive, with AI generating edge cases and identifying weak points earlier.

The challenge, of course, remains cost versus opportunity. Some AI use cases have great potential but are still expensive to implement at scale. That is why the right approach is the pragmatic one: an organization should identify clear business needs, test focused proof-of-concepts and only then move on to an enterprise-level adoption.

If the reader were to keep just one idea from this article, it is that AI in the last mile should be about operational discipline. We believe that most outcomes can be seen by delivery organizations that use AI to strengthen their core systems, empower their teams and improve the customer experience without making the process feel more complicated.

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