Supply chain solutions provider Blue Yonder has signed an agreement to acquire first- and last-mile technology business Doddle, which was co-founded by Tim Robinson and Sir Lloyd Dorfman. The acquisition is expected to complete in Q4 2023.
With Doddle, Blue Yonder will offer a comprehensive suite from planning and execution to fulfillment and returns, to help build more sustainable and profitable end-to-end supply chains. Once the acquisition is complete, Blue Yonder’s WMS, OMS and TMS customers, including retailers, logistics service providers and postal carriers, will be provided with the potential for growth in both scale and cost reduction, with a full-circle logistics experience.
Doddle will extend Blue Yonder’s offerings to fully orchestrate the network from customer engagement to stores, fulfillment centers and logistics, completing the ecosystem needed to support reverse logistics, shipment consolidations and inventory circularity.
Duncan Angove, CEO at Blue Yonder, said, “Doddle has achieved what so few other companies have been able to accomplish: it has cracked the code of first and last mile together with omnichannel returns. The beauty of Doddle’s solution is that it solves the returns problem end-to-end. From returns initiation to returns rules, from in-store returns processing to self-service kiosks, right through to warehouse returns handling and back into stock. The proliferation of e-commerce – and, therefore, returns – has placed increased pressure on carriers, muddied the waters of inventory management and created frustrations for shoppers. Doddle’s capabilities unlock a differentiated, superior customer experience will help us to further our mission to transform the supply chain.”
Tim Robinson, founder and CEO of Doddle, said, “Today more than 900 retailers and logistics providers worldwide work with Doddle to help manage the growing challenges in the first and last mile. We knew, however, that in order to find the perfect solution to meet these challenges we needed to integrate our offerings with a strong supply chain planning, orchestration and execution solutions provider. Blue Yonder’s scale and deep expertise is the perfect alliance, and we’re looking forward to helping more businesses tackle these challenges – together.”