Posten Norge will change its company name to Posten Bring. The brands Posten and Bring will remain unchanged.
The decision to change the company name was made by Posten’s owner, the Norwegian state represented by the Ministry of Trade, Industry and Fisheries, at the company’s general meeting on June 6, 2023, based on a recommendation from the board.
Under the Bring brand, Posten intends to consolidate its offerings to corporate customers in the Nordic market and to private customers outside of Norway in e-commerce and logistics, as well as warehouse solutions and international freight forwarding. The logistics business constitutes nearly 80% of the group’s revenues.
According to the company, the name change only affects its name and customers will not notice any difference. There will only be minor costs associated with the technical and legal work of changing the company name.
Tone Wille, CEO of Posten Bring, said, “Posten Bring reflects the breadth of our operations. Posten is the foundation of everything we do. Posten carries a proud history of how the business, over several centuries, has built and developed vital infrastructure to ensure the delivery of mail and packages throughout Norway. With Bring, we have established a solid Nordic logistics network, especially within e-commerce. The Posten Bring group will continue to make everyday life easier and the world smaller.”
For more about Posten Norge, click here.