Parcel Perform expands into Europe

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Parcel Perform, a carrier-independent parcel-tracking SaaS platform covering 600 logistics carriers worldwide, has announced its expansion into Europe with its new office in Germany. The new European team will focus on working with Parcel Perform’s existing customers in Europe and further grow Parcel Perform’s customer base in the European e-commerce markets.

Parcel Perform will also partner with Coureon Logistics, a digital logistics provider for national and international shipping, to offer end-to-end multi-carrier logistics management from parcel booking to parcel tracking for e-commerce retailers in Europe.

“We look forward to expanding our success into Europe. The e-commerce market in Europe is particularly exciting for us with e-commerce retail sales growing at an average of 12% per year. However, Europe remains an extremely complex continent from a supply chain perspective, with a multitude of logistics players across all markets,” said Arne Jeroschewski, founder and CEO of Parcel Perform.

“Our proven Parcel Perform platform aggregates and standardizes logistics data, allowing e-commerce businesses to track, analyze and predict parcel movements, enabling companies to make sense of their logistics data and better manage their operations. The market for customer experience, personalization, and tech-enabled logistics management is ripe for growth and we are well-positioned to help companies grow in this area.”

Parcel Perform’s expansion into Europe comes on the heels of momentum for the company as it introduces a global brand refresh along with new logistics intelligence features on its platform. New features include enhanced real-time reporting to analyze logistics performance and an improved dashboard with more detailed insights and intuitive overview of parcel statuses. This enables e-commerce businesses to improve customer experience, reduce customer service costs, and optimize logistics performance.

“With over 600 logistics carriers integrated on Parcel Perform and thousands of customers worldwide, we have seen how parcel tracking data – when standardized and analyzed – can help e-commerce retailers grow. Our customers have seen at least 10% increase in revenue through upselling and increased touchpoints, 30% reduction in customer service costs, and a 10% reduction in last-mile costs by using Parcel Perform,” added Dana von der Heide, founder and chief commercial officer, Parcel Perform. “We are excited to bring our platform to more customers in Europe and offer a tool to improve the overall e-commerce experience for end consumers.”

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With over a decade of experience as a business and technology journalist working in B2B publishing, Hazel first joined UKi in 2011. After taking 18 months off to bring up her daughter and try her hand at marketing copywriting, she returned in January 2018 to do what she loves best – magazine editing! She is now the editor of UKi's Passenger Terminal World and Parcel and Postal Technology International magazines.

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