EXPO NEWS: SwipBox introduces intelligent labeling to enable circular packaging

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SwipBox has launched its intelligent labeling solution, SwipBox Circuit, at Parcel+Post Expo 2022 in Frankfurt. The technology enables web shops and logistics providers to use strong packaging materials up to 1,000 times.

With the explosion in online shopping and the growing number of parcels being delivered to SwipBox lockers, the company decided to look at a solution to enable circular packaging.

“We’re always thinking about new, innovative solutions to either improve or complement our parcel lockers,” said SwipBox founder Allan Kaczmarek. “Being part of the UN SDG

Accelerator Program, sustainability is front of mind for us. Apart from having made the Infinity parcel locker extremely energy efficient, we have also designed it for disassembly, with 98.8% of its materials easily disposed of in standard waste fractions to be recycled. With the Circuit solution we’re now introducing a highly sustainable shipping solution.”

To use the Circular solution, the consumer simply removes the content from the package and leaves the packaging for the courier to return, eliminating the waste normally associated with parcels. Compared with disposable cardboard packaging, which has an average lifetime of 24 hours, the sustainable benefits of the Circuit solution become clear.

SwipBox is launching Circuit this autumn following successful pilots  in Sweden, Denmark and Norway. According to the company, it will help customers meet the forthcoming legal requirements contained in Directive 94/62/EC on packaging and packaging waste.

“By December 31, 2025, at least 65% by weight of all packaging waste must be recycled,” SwipBox commercial development director Mark Yeoman explained. “The Circuit solution, which we are about to pilot with a trusted Infinity partner, will help logistics providers fulfill the requirements of this directive.”

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With over a decade of experience as a business and technology journalist working in B2B publishing, Hazel first joined UKi in 2011. After taking 18 months off to bring up her daughter and try her hand at marketing copywriting, she returned in January 2018 to do what she loves best – magazine editing! She is now the editor of UKi's Passenger Terminal World and Parcel and Postal Technology International magazines.

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