Australians spent a record A$20.7bn (US$13.4bn) on online shopping in the July-September 2025 quarter, according to Australia Post’s latest Quarterly eCommerce Report.
This was a 15% YoY growth, and a 6.2% increase over the previous quarter. The average basket size remained flat at A$95 (US$62) as 8.1 million households shopped online (a 2.7% increase YoY). The online spending boom is expected to intensify across the Black Friday and Christmas periods.
Online Marketplaces remained the top-performing category, generating A$4.6bn (US$3bn), followed by Food & Liquor and Fashion, generating A$4.2bn (US$2.7bn) and A$2.7bn (US$1.75bn) respectively.
The categories with the strongest YoY growth were Books, Stationery & Multimedia (43%), Customer Electronics (21%), and Hobbies & Recreational (19%).
The report showed that customers are strongly motivated by value, with three in four saying they are holding out for major sales events such as the upcoming Black Friday and Cyber Monday.
Australia Post general manager enterprise and government, Chelsea O’Reilly, said, “We’re preparing for what’s shaping up to be our biggest peak delivery season on record. Australia Post has significantly bolstered operations, hiring thousands of additional team members, investing in our delivery network and infrastructure, and rolling out a new fleet of electric delivery vehicles to get parcels to customers faster than ever.
“With more Australians shopping online and expecting faster deliveries, we now have over 1,000 banks of parcel lockers across the country, giving customers even more convenient and flexible options for collecting their parcels,” O’Reilly added. “The Australia Post app is the best way for customers to track their parcels in real time, receive in-app notifications and manage deliveries, staying updated every step of the way.”
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