DHL’s digital freight platform now available in the Middle East

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Logistics startup Saloodo!, a subsidiary of Deutsche Post DHL Group, has announced that its digital freight platform is being made available to customers in the Middle East. The platform was originally launched two years ago to shippers, dispatchers and carriers in Europe.

Thomas Grunau, CEO of Saloodo! in Europe, said, “Saloodo!’s success on the German and European market has demonstrated the benefits of a digital solution. It allows shippers and transport providers to find each other more easily and makes road freight processes more transparent and efficient. Especially given the strong growth of the logistics market in the Middle East, we feel this is just the right place to begin offering our solution beyond the EU and develop it further.”

Saloodo! aims to digitize the transportation and logistics industry. Its customers benefit from an end-to-end digital solution for the entire dispatch and transportation process. In Europe, the digital freight platform currently serves more than 18,000 shippers and over 7,000 carriers with more than 250,000 available trucks.

Tobias Maier, CEO of Saloodo! MEA, added, “Even though the UAE is one of the largest logistics markets in the Gulf Cooperation Council (GCC), there remain untapped opportunities given the economic diversification and several road infrastructure investments underway. Equally, DHL’s deep expertise in the region and wide portfolio of service offerings will support the successful deployment of Saloodo! in the UAE, and ultimately in the Gulf region.”

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Helen has worked for UKi Media & Events for nearly a decade. She joined the company as assistant editor on Passenger Terminal World and since progressed to become editor of five publications, covering everything from aviation, logistics and e-commerce to meteorology. She has a love for travel and property and has redeveloped three houses in three years. When she’s not editing magazines, she’s running around after her two boys and their partner in crime, Pete the pug.

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