Swiss Post has acquired sustainable packaging company Kickbag to support its sustainability targets in the online retail market.
The company’s ‘Kickbag’ is a reusable packaging solution for online retail. It is a sealable bag made of recycled polyethylene terephthalate (PET) or plastic. The shipping bag can be reused up to 30 times, meaning it can be used to return the product, or sent back to the retailer free of charge using one of Swiss Post’s letter boxes.
Swiss Post has been the logistics partner of Kickbag since the latter was founded in 2020 and took over the company on December 16. The parties have agreed not to disclose the purchase price or conditions of the acquisition. With this reusable bag, Swiss Post intends to help online retailers provide more sustainable shipping by promoting the Kickbag solution and integrating it into its own structures.
Johannes Cramer, head of logistics services and member of executive management, said, “Logistics is quite simply our core competency. We collect and deliver goods to millions of households in Switzerland daily. It makes sense for us to also take back packaging and to focus on reusable solutions. Integrating the Kickbag into our range of services is a logical move. By doing so, we are helping online retailers and the general population to establish a circular economy in Switzerland and to make sending goods more sustainable.”
