Dan Hobden, previously chief financial officer (CFO) at Shift, has been appointed to the CFO role at fellow YDLGP consortium member Yodel to “drive the business’s continuing growth” following its acquisition in February.
Hobden has a background in accountancy and investment banking, bringing specialist experience in exploring and analyzing investment strategies at the likes of Credit Suisse to his new role.
Mike Hancox, CEO of Yodel, commented, “Yodel has experienced a sustained increase in parcel volumes in recent years, with parcels volumes up 3% to 191 million in 2023. Dan joins us as we continue to expand our consumer-to-consumer and out-of-home (OOH) offerings that have been a significant area of growth as more consumers choose pre-loved goods.
“We are incredibly grateful for departing CFO Stuart Caldwell’s invaluable work in leading the finance team. His work has been instrumental in positioning Yodel strongly for this next chapter, while Dan brings a wealth of experience in investment to the role as we explore new avenues to build on our existing growth momentum.”
Hobden added, “Having worked closely with Yodel colleagues in recent months, we’ve already achieved a great deal together and I’m excited to be leading a skilled and dedicated team as we look to build on this success. With the support of colleagues and Yodel’s strong position to date, I am very excited about the business’s future prospects and I look forward to exploring new avenues to build the financial support to ensure the organization’s continued success.”
YDLGP Ltd was formed earlier this year to create a leading large-scale logistics provider, combining Yodel’s parcel delivery expertise with Shift’s innovative AI-driven platform. Alongside the previously acquired Tuffnells brand, the consortium will deliver strong operational efficiencies through technology to continue challenging competitors and expand market share.