Yodel launches improved customer app ahead of Christmas peak

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UK independent carrier Yodel has announced the launch of its updated customer app, aimed at providing a more personalized parcel delivery experience ahead of the peak season.

The announcement follows a record year of growth for Yodel alongside the launch of a consumer-to-consumer service, Yodel Direct, and investment of more than £1m (US$1.3m) in a new sortation system which scales up capability to handle a broad range of specialist items.

The app will offer Yodel customers access to a number of new features, including the ability to pre-select a default ‘safe place’ at their home address in case they are unable to meet their driver at the time of delivery. It will also offer greater parcel tracking functionality, allowing users to receive push notification updates on the status of their delivery.

After downloading the app, customers will also be able to use streamlined login services to provide additional information to drivers, such as preferred ‘deliver to neighbor’ preferences. Further features will be integrated into the app’s second phase in the new year, such as getting updates on parcels via Amazon’s assistant Alexa and taking pictures of a dedicated ‘safe place’ to show the driver.

Helen Marshall, chief information officer at Yodel, said, “We’re excited to be launching our new Yodel app to deliver a seamless user experience that will allow shoppers to personalize their parcel delivery quickly and conveniently. This launch reinforces our commitment to investing in innovation and technology across our business to drive efficiency for customers.”

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Dan originally joined Parcel and Postal Technology International in 2014 having spent the early years of his career in the recruitment industry. As online editor, he now produces daily content for the website and supports the editor with the publication of each exciting new issue. When he’s not reporting on the latest technological developments, Dan can be found on the golf course or apprehensively planning his next DIY project.

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